Lessons from Creative & Cultural Strategies for Tax Fairness
- Go where people like to be and make it fun.
- Culture is the policy of the irrational.
- We need to use symbols that are not part of normal context.
- Don’t start where we normally default - go somewhere else.
- Taxes are scary and can be inaccessible. We can take taxes, use different parts of the brain, and involve people with a variety of skills to create some really creative stuff.
- Use satire.
- Take ideas and revisit them to pump them up to the next level.
- Test your concepts - receive feedback - recognize what works.
- You have to do something. Don’t just sit around and think or talk about it.
- Being creative doesn’t have to be a huge process or take a lot of time. It just requires a leap and a risk.
- Step from the symbol.
- Remember that this work can be fun.
